One statistics from one of the top deliver service of Australia is particularly interesting. It mentions that out of the total online sales, the sale of liquor is only about 6% in Australia as compared with other product or services that are bought online, such as fashion or beauty products, etc. It is within this 6% online purchases that online retailers compete with each other making the field highly competitive. This space is taken over by companies that sell not just wines but also beer, whisky and other forms of liquor. This market is expected to make an upward shift as consumer behaviour changes over a period of time, moving from physical to online stores.
The red wine buyers have to make selection from the two options of retail or online stores. A retail shop gives the comfort of seeing and feeling the wine bottle in hand before buying. This comfort is not there to buy red wine online because the online retailers know that nothing much can be made out by having a bottle in hand. On the contrary, the online stores can offer a variety of discounts and offers for encouraging wine buyers to buy it online and not from retail stores in order to shift their purchase behaviour.
If you do not have a physical store close to your home or office and you have to put special effort to bring a pack or a bottle of wine, then this is something you would not want to do. Online wine stores prove to be extremely convenient in this situation. Yes, you do have to give them a suitable time to deliver the wine and it will not land at your doorstep all of a sudden but it saves you time, effort and money. The best part is to buy red wines online well in advance for keeping in stock.
If the wine gets damaged during transit, normally it is the delivery company or the wine retailer that bears the charge of replacement when bought online. However, the physical store owner would simply not be liable if the wine with you gets damaged.
The red wine buyers have to make selection from the two options of retail or online stores. A retail shop gives the comfort of seeing and feeling the wine bottle in hand before buying. This comfort is not there to buy red wine online because the online retailers know that nothing much can be made out by having a bottle in hand. On the contrary, the online stores can offer a variety of discounts and offers for encouraging wine buyers to buy it online and not from retail stores in order to shift their purchase behaviour.
If you do not have a physical store close to your home or office and you have to put special effort to bring a pack or a bottle of wine, then this is something you would not want to do. Online wine stores prove to be extremely convenient in this situation. Yes, you do have to give them a suitable time to deliver the wine and it will not land at your doorstep all of a sudden but it saves you time, effort and money. The best part is to buy red wines online well in advance for keeping in stock.
If the wine gets damaged during transit, normally it is the delivery company or the wine retailer that bears the charge of replacement when bought online. However, the physical store owner would simply not be liable if the wine with you gets damaged.
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